Falwell Jr. Mulls Cutting Liberty University Ties With Nike Over Kaepernick Ad

Falwell Jr. Mulls Cutting Liberty University Ties With Nike Over Kaepernick Ad

Falwell Jr. Mulls Cutting Liberty University Ties With Nike Over Kaepernick Ad

Despite a steep initial loss after the announcement of the controversial ad, Nike's stock (NKE) reversed its losses and climbed to $80.30, an increase of one percent from the drop to $79.01 on Tuesday.

Serena Williams, who will play her in ninth U.S. Open final, said last week at the tournament that she was proud of Kaepernick, who was at USTA Billie Jean King National Tennis Center in Queens, New York, to watch Williams play.

US President Donald Trump has been a harsh critic of the protests in the past and told rightwing website DailyCaller that he thought Nike was spreading a "terrible message" with the ad.

The sportswear company's sales surged 31 per cent compared to past year over the Labor Day weekend, according to digital commerce research company Edison Trends.

Trump, who on Tuesday described Nike's deal with Kaepernick as "terrible", said the sports equipment giant's endorsement of the ex-NFL star had backfired.

When news broke this week that Colin Kaepernick would become the new face of Nike's Just Do It campaign, many were taken by surprise.

THE FACTS: A Rochester, N.Y., man has not been arrested after burning down his house attempting to set fire to a pair of Nike sneakers in his garage, despite reports circulating online. President Trump even Wednesday that the company was getting "absolutely killed" because of the boycotts.

Jelena Damjanovic asked Simon Darnell, assistant professor at the University of Toronto's Faculty of Kinesiology and Physical Education, for his take on what it all means for Kaepernick - and Nike.

The footwear and apparel maker's campaign this week further stoked a national debate over social justice that Kaepernick and other NFL players sparked with their protests aimed at addressing police brutality against minorities, racial injustice, and reforming the criminal justice system.

"I think it speaks for itself".

The ad aired during the first commercial break in the third quarter of the Eagles-Falcons game on Thursday night.

In May, team owners declared that team personnel on the field during the anthem must "stand and show respect for the flag and the Anthem".

"I think there's a huge need for us to turn the attention to not only the issues, but what players are actually doing in their communities to promote change", he said.

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