Twitter doubling its character count to 280 in almost all languages

Twitter doubling its character count to 280 in almost all languages

Twitter doubling its character count to 280 in almost all languages

"Brevity is what shaped Twitter's content style, and while the extra characters may change some aspects", he said, "it will make the service a bit easier to read and engage with". The new limit will roll out to Twitter users in nearly all 40 languages Twitter supports.

Twitter's latest move is a watershed moment for the publicly traded company, which posted better-than-expected earnings and revenue growth during its most recent quarter but struggled with sluggish user growth in more recent quarters.

The new 280 character limit is already hitting the official app, web interface, and Tweetdeck for users in most countries. Under the old 140-character format, users were hitting the limit around 9% of the time.

Say goodbye to 140 characters and the countdown that used to appear next to your working tweets, it's all about 280 characters and a slowly filling circle now.

The roll-out includes all languages except Japanese, Korean and Chinese.

Now the San Francisco tech firm is officially doubling the character limit of its tweets to 280 characters.

"This reflects the challenge of fitting a thought into a tweet, often resulting in lots of time spent editing and even at times abandoning tweets before sending". More importantly, the company argues, loosening the constraint will allow more users "to fit thoughts in a Tweet, so they could say what they want to say, and send Tweets faster than before".

"In September, we launched that expanded the 140 character limit so that every person around the world could express themselves easily in a Tweet", a Twitter blog post confirming the expansion of the character limit read.

In addition to more Tweeting, people who had more room to Tweet received more engagement (Likes, Retweets, @mentions), got more followers, and spent more time on Twitter.

Not everyone was using the extra space: Only 5 percent of tweets were longer than 140 characters and just 2 percent went over 190. It was a temporary effect and didn't last long.

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