Jab Harry Met Sejal: Mini trail released, SRK's 'character' introduced

Jab Harry Met Sejal: Mini trail released, SRK's 'character' introduced

Jab Harry Met Sejal: Mini trail released, SRK's 'character' introduced

Superstar Shah Rukh Khan has finally paid Ranbir Kapoor Rs 5000 for suggesting the title of his new Imtiaz Ali movie "Jab Harry Met Sejal".

Going by the mini trailer, one can stay assured that this journey till the release of Jab Harry Met Sejal is going to be a fun ride.

Mumbai: Filmmaker Imtiaz Ali celebrates his 47 birthday today, July 17. Now, SRK being the master strategist of film marketing has announced a very unique and quirky way to start the first leg of promotions for his film. We'd love to see how they promote their film, which reminds us, if your name is Sejal, you might get a chance to meet the actor.

Now mini trails wasn't the only thing the makers shared during the India vs Pakistan match.

Well, this is not the first time that movie makers have chose to do away with trailers. To be honest I was shooting at Mehboob Studio, where Shah Rukh Sir, Imtiaz Ali and Anushka were also shooting.

The mini teaser, titled 'Character Kharaab' features a hilarious encounter between Shah Rukh as the feisty Punjabi munda Harry and the Gujarati chhori Sejal, who appear stranded in a hotel suite. "The thought behind these trails is to draw the audience closer to Harry and Sejal".

The idea of mini trails reminds us of SRK-Alia Bhatt starrer Dear Zindagi and Ayushmann Khurrana-Parineeti Chopra starrer "Meri Pyaari Bindu". Earlier, the release date was August 11. The trailer will hit YouTube on June 23 while the film hits theatres on August 4.

The film, a love story, is laden with handsome music.

The makers of "Jab Harry Met Sejal" come up with an innovative marketing technique By Kadambari Srivastava It's cute, it's amusing, and it's adorable.

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